The Campfire Marketing Game Show Day 8

We’re back with the game show that’s new and improved with 10 percent more fiber!
Another day, another marketing question designed to test the nerves of our contestants. Its time for question number 8!


8. How much does it cost to reach 1000 consumers with a magazine that charges $47,000 for a full page ad? The magazine has a circulation of 1,200,000, and it’s assumed that each copy is passed along 3 times.

July 26th, 2007 at 9:19 am
Too much. If a tree falls in a forest and nobody hears it, does it really make a noise?
July 26th, 2007 at 9:19 am
P.S. define “reach”
July 26th, 2007 at 9:47 am
P.P.S. $13, right?