When Psychologist Cooper Lawrence admitted to never having played the X-Box game Mass Effect immediately after ranting against it’s “full digital nudity and sex” on Fox News, she probably didn’t expect gamers to bite back with a taste of her own medicine. Fans of the game immediately flocked to Amazon and slammed her book with 1-star ratings and negative tags. [via YesButNoButYes.com]

UPDATE: Amazon has removed over 400 customer reviews as well as all the customer tags, but enough negative reviews remain to keep the book’s score at 2 stars.

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This entry was posted on Friday, January 25th, 2008 at 12:12 pm and is filed under Entertainment, Mike's Rants, New Marketing, New Media. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.