To celebrate Freeform’s 25 Days of Christmas we invited 100 influencers and their guests to holiday party that doubled as a set for them to record content in their own voice throughout multiple interactive rooms and activities.
As guests arrived, they were treated to a moment of pure magic: the ground covered in snow in Los Angeles! A giant sculpture outside created the illusion that the “Freeform 25 Days of Christmas” logo was made of snow, providing a key photo moment for influencers.
Other activities included a Holiday Living Room with Fireplace Photo Op, A Grinchmas Bar, The Nightmare Before Christmas Bar, Kevin McCallister’s Lovely Cheese Bar, Freeform Branded Ice Luge, a Live Band, Ornament Making, a Candy Bar, Cookie Decorating, a Freeform Home Theater with Popcorn and a Hollywood Santa Photo Studio.