L’Oréal

Healthy Look

What does your hair color say about you? Do blondes really have more fun? Are all redheads fiery? Are brunettes really brainy? Our program for L’Oréal Paris Healthy Look Crème Gloss invited women to tackle these stereotypes and define what their hair color really means. A rich experience spanning Facebook, Pinterest and beauty blogs explored the topic of hair color identity and gave women tools to celebrate their color with Healthy Look Crème Gloss.

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